Relevance, Modernity Prevails
March 4, 2023
Imagine you hear an announcement from your favorite show, clothing item, or book, saying that there will be a sequel or reboot, a phenomenon that has become increasingly popular. There have been some terrible reboots in the past, like “That 80s Show,” but for every lousy reboot, there is a good one that makes the bad ones fade into the background. They’re not only have been great reboots in the film industry but in the literary and fashion industries as well. From the resurgence of a revamped Ugg to sequels of great books, creating something new out of an already great piece of long-lasting culture, led me to believe that reboots are an integral and necessary part of pop culture.
Now thinking about “That 80s Show,” the franchise just released another reboot called “That 90s Show.” Even though “That 80s Show” never really matched the original’s quality, “That “70s Show,” they are trying to redeem itself with this new release. While nothing can ever beat the nostalgia of watching Eric Foreman and his friends converse in his musty basement, “That 90s Show” has amazing reviews. Some cast return for the full show while others, like Ashton Kutcher and Mila Kunis, only make small guest appearances. The show has the same coming-of-age feel, while still maintaining a new and different set of challenges for the characters but maintaining the same concept and style of filming.
Another redone item appearing everywhere is the Ugg Ultra Minis. First seen on Bella Hadid back in September of 2022, the shoe almost immediately sold out. They are comfortable, classic, and can be worn with almost everything. Uggs have been around for ages, and as time moves on, the shaft of the boot has become smaller and smaller. I remember having tall light brown Uggs back in first grade, and now, the shorter ones have become popular. The Vivienne Westwood brand has recently done the same thing, changing their pendant necklaces in order to revamp the design.
This revamping of old and classic items has become very popular recently because customers are often looking for familiarity. Scrolling through Netflix you have the option to start a completely new tv show, or you could start “That 90s Show,” which is familiar to you because you already watched its prequel. Which one are you most likely to choose? These reboots provide us with familiarity and structure, which is often nice when you don’t want to waste time or money on something that you might not enjoy. So why not buy those Uggs that you know you will like, or start that show that already seems so familiar to you? Who knows, it might be your new obsession.